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TWI News

COVID-19 Links

Hey everyone. We're closely following what's happening to the wrap industry as a whole worldwide right now. We're here to help you all as much as we can. To that end, we've gathered up some resources/advice, including ways to make money during this time, links to use to explore getting help from the government, and ideas for how to take advantage of this downtime. If you haven't seen it, here's a link to the IGTV post of Justin talking through these links/ideas.

 

**UPDATE** As of April 18th, the CISA updated it's guidelines to include sign and graphics companies as essential businesses. Read more here: https://www.signs.org/newsroom/industry-designated-as-critical-infrastructure

 

**Helpful links for small businesses, by country:**

This is an evolving list.

 

AUSTRALIA
Economic Response to the Coronavirus:
http://bit.ly/australianhealthcorona1 
http://bit.ly/australianhealthcorona2 
http://bit.ly/australianhealthcorona3

Coronavirus information and support for business:
http://bit.ly/australianbusinesscorona
http://bit.ly/australiansafeworkcorona
http://bit.ly/australiannewscorona 

Taxation support:
http://bit.ly/australiantaxcorona 
 
Mental Health Support – Lifeline: http://bit.ly/australianmentalhealthcorona

 

UNITED STATES

PPP Application Form

How to submit your SBA PPA Loan Application, tips via Entrepreneur.com

Economic Injury Disaster Loan Emergency Advance (EIDL) - this load advance will provide up to $10k of economic relief to businesses that are currently experiencing temporary difficulties.

US Chamber of Commerce:
http://uscham.com/uschambervideosmallbusiness 
http://uscham.com/uschambercoronastrategy - http://uscham.com/uschamberstimulussmallbusiness 

ISA  - International Sign Association: http://bit.ly/isacoronasmallbusiness 

 

GERMANY
http://bit.ly/smallbusinessgermanycorona 

 

JAPAN
http://bit.ly/japancorona

 

CANADA
http://bit.ly/canadiancoronasmallbusiness 

 

BRAZIL
http://bit.ly/brazilcoronasmallbusiness

 

IRELAND

http://bit.ly/irelandcoronaresponse

Wage Subsidy Link: https://www.gov.ie/en/news/eaad55-government-announces-new-covid-19-income-support-scheme/

LEO Business Continuity Voucher: https://www.localenterprise.ie/Portal/response/Business-Continuity-Voucher/Business-Continuity-Voucher.html

SBCI Covid 19 Loan Scheme: https://sbci.gov.ie/schemes/covid-19-loan-application/

Microfinance Ireland Loan Scheme: https://microfinanceireland.ie/loan-packages/covid19/

Crowe Covid -19 Support Hub: https://www.crowe.com/ie/insights/covid-19-resource-hub

 

Ideas to Push Forward:

  • Pivot to signage - advertise through your social media and websites that you also offer signage, specifically cater to those companies that are still in operation like hospitals, restaurants (in some regions), government agencies, etc. that may need signage created for covid-related messaging.
  • Some shops are seeing more activity from color change/ppf customers. Consider expanding your offerings to include these products.
  • Home wrap shop - some people have turned their home garages into a "contactless shop". If this is something you can safely do, while continuing to practice safe distancing and protection measures, it may be an option to continue wrapping.
  • Explore antimicrobial film, like Hexis' Pure Zone film - door handles, countertops, etc.
  • Use this time to master productivity programs like Trello, Google Drive, etc. Brush up on your social media game - Later is a great resource to check out.

 

Other opportunities for savings:

  • Adobe is giving everyone two months of FREE Creative Cloud. This is not announced anywhere, but we have heard from lots of people who have tried this successfully! Here's how to get 2 months free.
  • Facebook is offering $100 million in cash grants for up to 30,000 eligible small business in over 30 countries where Facebook operates: https://www.facebook.com/business/boost/grants
  • Google is offering $340 million in ad credits to small and midsize businesses with active Google ad accounts over the past year. Credit notifications will appear in their Google Ads accounts and can be used at any point until the end of 2020 across our advertising platforms.

The Importance of Inspection

Inspecting a vehicle prior to installing vinyl is extremely important for your reputation as a wrapper, as well as the reputation of your wrap shop and the happiness of your client. If the vehicle has damage that would cause the paint to lift while removing the vinyl, it’s vital that both you and the client are aware of that before the wrap is installed. In addition, it is important to be aware of potential trouble spots, and to communicate any modifications based on these spots to the client. Our pre-install inspection sheet is available on our shop, and is a free download for TWI members. 

 

Beginning a pre-install inspection sheet

The first step to filling out a pre-install inspection sheet is to fill in the primary information, such as the client’s name, the make, model and year of the car, the license plate and VIN number and the date of the install. 

In addition, it’s recommended to have an index of damage that commonly occurs on vehicles such as scratches, dents, chips and rust. This will help you easily identify problem-areas, as well as make it easier for you to indicate problem spots on the inspection sheet. 

The inspection should take place after the hardware has been removed and the car has been thoroughly cleaned. This is due to the fact that paint damage could easily be hidden by hardware on the vehicle, and dirt could look like paint damage that doesn’t actually exist. In addition, removing hardware will make it easier for the installers to determine if the paint is OEM or not. 

 

Cleaning

Cleaning is one of the most important steps of the pre-install inspection process. It’s vital to begin this process by doing a thorough wipe-down with general cleaner such as soap and water, but that’s not all. Since oil and tar could still be on the car following this general clean, you may want to use a scratchless sponge or a clay bar. Finally, you’ll want to degrease the entire vehicle. This can be done using an Isopropyl alcohol and water mix. If you’re thorough, the inspection process, as well as the wrap process, will be a breeze.

 

The Inspection

The best way to start your inspection is to find and use a handheld light to ensure maximum visibility on any potential issues. Some areas could be dark, or have dark coloring, which makes this handheld light a must-have. Also, have a dry erase marker on hand with a color that has a good contrast to the color of the vehicle’s paint.

As you work around the car, do a complete 360-degree check. Do not skip any spots. The main surface area should be checked as well as the edges. Look at the surface from different areas, as trouble spots may only show from a certain point of view. Focus on looking for damage in high-contact areas such as door handles, mirrors, rocker panels, wheel wells and under bumpers. 

As an installer, you’re not only looking for major damage, but minor damage as well. This could be anything from paint imperfections to scratches and scrapes to body imperfections. Any paint imperfections are weak spots and should be noted in the form.

The key is to circle the damage with the dry erase marker.  This will make it easier to reference when you get to the photos.

Make sure to note the damage as you go around the car, instead of at the end. If you wait, there’s a higher likelihood that you’ll miss marking spots down. 

Use the index to note which type of damage is in certain spots on the inspection form, that way when the client asks you to specify the damage, you’ll be able to know exactly what it is quickly.

During the install, place the sheet in a safe place, such as the driver’s seat or the dashboard, as you’ll need the client, as well as the lead installer to sign it before you release the car. 

 

Photos 

After you’ve finished your first 360-degree check and filled out the pre-install form, you’ll want to take photos of each damage spot you marked. This will provide photo evidence that the damage occurred before the install, and will help clients understand the possibilities of damage occurring while the wrap is being removed.

A clear reference point as to where the damage is on the vehicle is vital, and it’s highly recommended to circle the damage with a dry erase marker so that you do not lose the spot. 

After you’ve finished taking photos, put them in a dedicated folder for the client, and save these photos until the wrap is removed. It’s recommended to keep these photos in a cloud storage platform such as Google Photos, Dropbox, OneDrive, or Trello.

 

OEM?

One of the most important things to do before you begin to install, is to determine whether or not the paint is OEM. If it is OEM, most manufacturers offer a guarantee that states the paint will not be damaged when the film is removed. Unfortunately, this is not the case if the paint is not OEM.

It can be difficult to tell if the paint is OEM or not, but luckily, there are some indicators to help determine the status of the paint.

Indicators the paint is not OEM:

  • There are sections on the vehicle where the paint color does not match

  • There are sections on the vehicle where the paint has an orange peel look to it.

  • Lines of paint on the molding. This is an indication that this was taped off and painted

  • Body lines that do not match up (e.g. one side of the hood has a wider gap by the front fenders)

  • Dirt in the paint

In addition to these indicators, you can also purchase tools to help you determine whether or not the paint is OEM. One option is a tool that determines the thickness of the paint by using magnetism, and another option is an electronic reader that can determine the thickness of the paint.

Make sure to discuss the protocol with the client, and explain the difference between OEM and non-OEM paint. Most vinyl manufacturers indicate (or should!) that warranties do not apply to non-OEM paint. This will need to be communicated with the client to avoid later confusion. 

 

Conclusion

This process is vital to your business, as you want to make sure to have proof of any existing damage, as well as the potential for lifting paint before you begin your install. This is the only way to ensure client trust and manage the client’s expectations. A happy client means a happy installer, which often is accompanied by an increase in profits.

 

Video Links:

https://wrapinstitute.com/videos/pre-inspection-20

https://wrapinstitute.com/videos/twi-pdfs

https://wrapinstitute.com/8-full-print-car-wrap-series-lowering-surface-energy-avoid-over-wrapping-and-pre-inspection

https://wrapinstitute.com/videos/official-technical-video-avery-dennison-oem-warranty-guidelines-vehicles

Wrapping Up February 2020

Happy March everyone! Seems like everyone I talk to in the wrap industry is busy these days, so I hope that was the case in February. It certainly was for TWI. Here are the videos that were dropped:

The Never Stop Learning Wrap Contest and The Wrap Experience, both in conjunction with The Wrap Institute and ISA, are just around the corner. Be sure to sign up for the contest as there are over $15,000 worth of prizes to win. The Wrap Experience is an interactive area around the contest, and the theme is “Pivot for Profit”. It’s all about finding new ways to increase revenue with what you already have in your wrap shop or for your skill level as an installer. 

TWI was part of a cool charity drive for Australia in conjunction with Yellotools, Graphic Art Mart and Dallas Fowler.  As of now, there are only 8 squeegee sets left, so if you didn’t get one, be sure to grab them as only 100 were made and all the money goes to a good cause.  

The Wrap Institute Center is coming along in Munich, and we will be filming there in March and plan for the first workshops to begin in April. More into to follow.

Be sure to check out the shopping cart for a new offer exclusively for TWI members. The offer is for a cool app that's geared toward pricing and workflow – Mobile Tech RX. TWI made some product videos for them and the pre-inspection function alone is worth checking out. For now, they are set up for PPF, and in the future, will expand to color change and full print.  

As always, thanks for supporting TWI and letting us push the concept of Never Stop Learning!™

Cheers,
J

Wrapping Up January 2020

Happy February everyone! I hope the first month of 2020 was a successful one. Here are the videos that dropped in January:

Lots of things going on in The Wrap Institute this month:

TWI has partnered with ISA to offer the first every online digital badge for vehicle wrapping. TWI members get a special discount for this so be sure to check out the shop section on the site. Look for more levels to come in the next few months.

TWI Live Miami is just around the corner on February 8th at MetroWrapz in Miami. We will be wrapping 2 cars from start to finish – a BMW i8 Roadster (owned by Austin Mahone) and a Porsche 911 GT3. There will be tons of cool wrappers there, prize giveaways, demos by Phil Aquin from 3M Knifeless Tape, free food and drinks plus much more. It's free and fun, so come on by!

Registration for the Never Stop Learning contest is now open! The trainers will be Phil from 3M, Ritchie from Arlon, Dimas from Avery Dennison, and Dan from Orafol. This is an amazing competition that is open to all levels. All participants get free tools and a t-shirt for entering. 

The TWI training and testing facility is under renovation in Munich. I was just there at the end of January filming the first round of product videos with Rainer. I’m very excited about it for a wide variety of reasons, and look for the quality and depth of the TWI videos to go even higher in 2020. Super exciting stuff.

Best of luck in February and as always, Never Stop Learning!™

Cheers,
J

ISA Offers Online Learning Course for Those Interested in Vehicle Wraps

ALEXANDRIA, VA – January 27, 2020 – The International Sign Association is adding to its online learning courses with a new stand-alone course, Intro to Vehicle Wrapping. The course includes the expertise of The Wrap Institute and covers a history of vehicle wraps, available materials and considerations for setting up a wrap shop.

ISA and The Wrap Institute in partnership with Justin Pate have an expanding relationship, built upon the highly successful 2019 ISA Wrap Experience at ISA International Sign Expo. It featured 81 attendees participating in rounds of hands-on competition combined with education, all led by Pate and his group of highly talented instructors.

The ISA Wrap Experience will be back in 2020, with educational events and hands-on training at ISA International Sign Expo 2020, held April 1-4 in Orlando, Florida.

“Vehicle wraps have become increasingly important to sign, graphics and visual communications professionals,” said Craig Campbell, ISA’s director of business development. “As more and more companies explore this business opportunity, it only makes sense that ISA and TWI assist them as they improve skills and expertise.”

The online course is part of ISA’s self-paced learning courses for sign, graphics and visual communications professionals. The Intro to Vehicle Wrapping course is part of the ISA Digital Badge program. Those who successfully complete the course receive a digital badge which can be shared on social media and professional networks, showcasing the skills and competencies learned.

Those who successfully complete the course receive a digital badge which can be shared on social media and professional networks, showcasing the skills and competencies learned. 

“We’re super excited to add another level to the partnership between The Wrap Institute and ISA,” Pate said. “The balance between the depth of ISA and the clear information on The Wrap Institute videos combine into a solid platform that can be trusted by consumers while being beneficial for all levels of installers.”

The online learning course is $35 for ISA and ISA Affiliated Association members and $50 for non-members. The Wrap Institute members can receive $15.00 off the non-member price with promo code TWI15.

To learn more about ISA’s online learning programs, visit www.signs.org/online.

About International Sign Association

The International Sign Association (ISA) strives to be the leader in shaping and developing the sign, graphics, and visual communications community worldwide.

About The Wrap Institute

The Wrap Institute provides access to industry information, a dedicated community of wrappers, and instructional videos taught by wrap experts from around the world. The main objective of The Wrap Institute is to help the installation community worldwide reach higher standards of professionalism and efficiency.

Everything you need to start vinyl-wrapping cars

Technically speaking, you can get a car wrapped with just a squeegee and a knife! But if you want to save on time and materials, and set yourself up for the best result possible, these are the core tools/products we recommend:

Squeegees

  • Before you can even think of learning how to become a wrap installer, you’ll have to invest in a squeegee - a reusable, flexible applicator that’s used to apply film to a variety of different types of surfaces. There is a variety of squeegees on the market, so check out our squeegee overview before you buy!

Felt Squeegee Buffers

  • During the install, you want to avoid scratching on the material or the vehicle. The best way to do this is by applying a felt squeegee buffer to the end of your squeegee prior to install. The ideal buffer material for vehicle graphic applications is thin, soft felt, but there are other buffers on the market for wet applications such as paint protection film, chrome, windows and tint. 

Light-Duty Utility Knife and blades

  • When cutting on or near a vehicle while wrapping, having the right knife is absolutely crucial. You’ll want to get a light-duty utility knife with a rounded, plastic front so that you can push the knife against the body of a vehicle and keep a steady hand without fear of scratching anything. You’ll also want to find a multi-cartridge knife, as you should expect to use at least 2-3 blades during a single vehicle install. 

Safety box for blades

  • This one could easily be overlooked while you’re buying your knife and blades, and once you start installing, you’ll need it to click the blade off and store in a safe place until you can discard it properly. 

Tape measure

  • Tape measures are an upfront, essential tool. They’ll help you save time by making sure you get the measurements right the first time and avoid costly reprints and cutting the material the wrong size. There are different types of tape measures that work for different types of installs, so make sure to check out our video on tape measures to find the right one for you!

Cleaning supplies

  • Prepping the vehicle for install is as, if not more, important than the vinyl install itself. To ensure no dust or dirt gets trapped under the wrap, make sure you have the proper cleaning supplies on hand, such as spray bottles and microfiber towels. Click here to see all of TWI’s recommended cleaning supplies. 

Basic Tool Kit

  • You might already have one of these on hand! The right basic tool set is key for removing hardware, and can help immensely in a situation where you just can’t wrap around something. 

Heat gun

  • Heat guns help installers in a variety of ways - from warming the material prior to stretching it, to post-heating to make sure an install sticks, to triggering the memory effect in certain films, the heat gun is a necessary tool for all installers. There are lots of factors to consider when buying a heat gun to find the right combination of price, technology and durability. 

Markers

  • Markers are one of the unsung heroes of wrapping, and they’re super cheap too! To get started, we recommend you pick up some water-soluble and wax markers to help you work smoother and more precisely. 

Masking Tape

  • Masking tape is another unsung hero of the wrap world. It can be used in a variety of ways during an install to help lower surface energy which can help the film tuck under or around objects like door handles, molding and much more.

Magnets

  • Magnets are absolutely key for wrapping solo. Look for a magnet option that won’t damage your graphics or the car, and use it to position and hold panels in place. For some surfaces, such as aluminum and walls, you’ll need to use masking tape, but for many installs, magnets are a huge help.

 

BONUS TOOLS

Not absolutely necessary - but great to have!

 

Knifeless Tape

  • This tool helps safely cut excess film away from a vehicle without having to use a knife. This is especially essential for the beginner or intermediate installer, as this will remove the chance of you cutting on a client’s car. There are four types of knifeless tape available: Design Line Tape, Knifeless Finish Line Tape and Knifeless Bridge Line Tape.

Application glove

  • Application gloves help form film safely into curves and recesses on a vehicle. In addition to prohibiting the transfer of lint or skin oils, they have anti-static properties and excellent friction resistance when moistened with a soap and water solution. 

Snitty

  • This tool often doesn’t get the spotlight, but it’s essential to avoid cutting on the car when cutting away excess film. The blade is encased in plastic, which makes it impossible to cut on the vehicle. You want to make sure you rotate the blade out regularly on this tool to ensure nice, clean cuts. 

First Aid Kit

  • No bleeding no wrapping - this one is a given. In a job where dealing with sharp blades is a regular thing, you want to make sure you have materials handy to deal with a bad cut or two. 

Wrapping Up December 2019

Happy New Year everyone! I hope the holidays treated everyone well. We had an abbreviated schedule for December and here is what dropped:

As you can already tell from the latest videos, there are new changes in store for TWI in 2020. New intros, fresher pre-rolls and better videos. Look for some big changes later within the next few months in terms of the index. We’ve been working hard on this for the past few months and can’t wait to reveal it. There will be better search function and playlists!  

On February 8 we will be having our first TWI Live event of 2020 at MetroWrapz. It's going to be bigger and better than last year, so if you can be there, make it happen. Two cars wrapped real time (we are going to let Bruno surprise us on those), as well as special guest and prize giveaways. It’s a free event, but RSVPs are required so be sure to register ahead of time.

From April 2-4, TWI will be hosting the Never Stop Learning™ contest in our booth at the ISA Sign Expo in Orlando, FL. This is a free wrap contest that is geared toward all levels of installers. Trainers from 3M, Arlon, Avery Dennison and ORAFOL will there, so this is a once in a lifetime chance to get some great training and as well as win some awesome prizes.  

The Wrap Experience will take place during that same show. It'll be an interactive booth area that is focused on upselling, new business avenues and much more. Be sure to watch our social for more updates on who will be there, and how to get involved.

As always, TWI appreciates your support and we look forward to growing much bigger in 2020 with the addition of Rainer Lorz in Germany and Dimas Brasil in Brazil.  

Best of luck wrapping in 2020 and, as always, Never Stop Learning™!

Cheers
!
Justin

Wrapping Up November 2019

Hello TWI members! I hope November was filled with happy clients and high quality installs. Here are the videos that dropped on TWI last month:

As you may already know, TWI and Nick Caminiti from Exotic Graphix teamed up on a super cool install in Melbourne mid-November. Nick and I have been brainstorming the event since last year’s TWI Live event at his shop. Joffrey van der Jagt happened to be in Australia at the same time, so for him to join the project made it even more special. At the end, for all the puzzle pieces to come together in the way that they did was too cool. Look for the Wrap Life video to drop in mid-December. It's going to be very special. Trust me.  

In early December TWI will be making a special announcement concerning our booth at the ISA Sign Expo in Orlando April 2-4. This announcement will include a sign up link for the Never Stop Learning™ contest which filled up very quickly last year so be sure to jump on that right away.

TWI is also very excited to announce that the first 2020 TWI Live event will be held at MetroWrapz in Miami on February 8th. I can’t share any of the details Bruno and I have been chatting about, but you can bet it's going to be over the top with cool installs and special guests. It’s a free event so be sure to plan it into your schedule. 

The videos in December are on point with lots of great tips and tricks. Be sure to check out the three-part series with Curvaceous Wraps focusing on her Nike MAG design. It's super special. From December 24th - January 1st, we will be taking a break for the holidays, so best wishes to everyone during this time. For January 2020, we already have a spectacular lineup with a lot of new changes for the videos and website which will make your TWI experience even more special.  

There is a new product code exclusively for TWI members. Get 10% off all orders on Luxe Auto Concepts! Use coupon code: TWI2020. Check out all the deals for members in the Shop.

As always, thanks for being a TWI member, and Never Stop Learning™!

Cheers,

TWI Balloon Challenge

IF YOU MISSED THE SECOND ROUND OF OUR TWI LIMITED EDITION KNIVES SALE, HERE'S YOUR CHANCE TO WIN ONE!

We want to see your cutting skills in action. Grab a balloon and submit your entry for the #TWIBalloonChallenge to win a TWI Knife!

The rules are simple:

1. BLOW up your balloon

2. APPLY a scrap piece of vinyl and cut out at least one of the shapes in the PDF below

3. POST a video of your attempt to Instagram or Facebook and show your results

4. TAG @wrapinstitute and hashtag #twiballoonchallenge (make sure your account is set to public!)

5. WIN a limited-edition TWI KNIFE - the first 15 people to share a video of their cutting skills will win!

Best of luck, and Never Stop Learning!™

Wrapping Up October 2019

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