The proven vehicle wrap training platform that helps professional installers and shop owners cut install times, eliminate costly redos, and increase profit margins—without travel, downtime, or losing production.
Your Skills Are Solid. So Why Are Profits Disappearing?
You're talented. Your team works hard. But inefficient installs, preventable mistakes, and uneven skill levels are quietly destroying your margins—one job at a time.
Redos are killing your profit:
Botched panels, lifting edges, trapped dust. Every redo eats material, labor, and reputation. One mistake can wipe out an entire job's profit.
Jobs drag on way too long:
What should take 6 hours takes 10. Your schedule backs up. Customers get impatient. Your "per job" rate plummets.
Only your "hero" can handle the hard stuff:
One installer tackles the complex panels while everyone else waits. You've got a bottleneck, not a team.
New hires take forever to get up to speed:
3-4 months before they're productive. Meanwhile, your senior techs are babysitting instead of installing.
Trained employees leave—taking your investment with them:
You finally get someone trained, then they quit. Now you're back to square one, eating the cost of training all over again.
Film waste is bleeding you dry:
Every poorly stretched panel, every miscut, every "learning mistake" costs real money. It adds up fast.
No expert to call when you're stuck mid-job:
You hit a complex curve at 4 PM on a Friday. No mentor. No backup. Just you, the customer waiting, and a panel that won't cooperate.
What if your entire crew could wrap any vehicle—any panel—with the confidence, speed, and precision of your best installer?
Experience cutting-edge techniques to design the world as you imagine it.
Watch and learn anytime, anywhere. The TWI App allows you to stream content, download videos for offline viewing, and access resources on your mobile or SmartTV.
When in doubt, you need to visit The Wrap Institute. There's no doubt about it. When you have a car, and you're stuck and figuring out how to do it the right way and and how to get the customer to come back, you need to go to The Wrap Institute. He's going to show you the right way.
Wrap central
Informative, educational - you can learn everything and anything that you need to know about wrapping vehicles and then some - suppliers, tricks, tools, just about anything. It's allowed me to find different distribu-tors, better pricing and easier, quick-er ways to wrap vehicles.
Daniel Ruiz
What I like about it is I can pretty much log in any time of the day. If I have a question, maybe on an antenna wrap or something I've actually encountered a problem with, I can just log in and look at the different techniques and how to attack them really clean(ly) and strong(ly).
HOUDINI WRAPS
I've been on The Wrap Institute two years now, and my favorite part of it is the new and updated content - there's always something different. For any wrap shop looking to get faster and more efficient, I think there's a lot of value to The Wrap Institute.
Turn Every Install Into a Repeatable, Profitable System
The Wrap Institute is the on-demand car wrap training and PPF installation training platform that transforms installers and wrap shops into precision operations—without travel, lost production time, or expensive in-person workshops.
Finish Jobs Faster:
Master proven techniques from industry experts. Cut hours off install times. More jobs per week = more revenue without working weekends.
Eliminate Costly Redos:
Learn proper techniques the first time—from surface prep to final squeegee stroke. Fewer mistakes = higher margins and customers who actually refer you.
Standardize Your Entire Team:
Everyone installs to the same high standard. No more bottlenecks. Consistent quality = predictable profitability and growth.
Whether you're mastering car wrapping, PPF installs, or architectural films—TWI gives you and your team the proven techniques, real-world solutions, and ongoing support to stay ahead.
One installer losing 2 hours per job = $20,000+ lost annually. One membership on TWI can lead up to 20% increased profits with that same installer
Meet your trainers
Justin Pate is a globally recognized wrap expert and educator with over 25 years of experience in the industry. He began his career in New York City in 1996 and has since wrapped over 3,000 vehicles worldwide. In 2014, Justin founded The Wrap Institute, the leading online platform for wrap training and education. As the head trainer for Avery Dennison North America, he conducts workshops and demonstrations globally, sharing his expertise in vehicle wraps, PPF, and architectural films. Justin's commitment to innovation and education continues to shape the standards of the wrap industry.
Justin
Rainer Lorz is a leading expert in paint protection film and wrap installations with over 20 years of hands-on experience. Based in Germany, he has trained thousands of installers across Europe and is known for his precision and deep technical insight. Beyond his role as a senior trainer at The Wrap Institute, Rainer is also an industry innovator — the mind behind Wrap U Ezze, APE Solutions, and a range of advanced squeegees and tools that have helped shape modern PPF techniques. His dedication to pushing the industry forward makes him a respected authority worldwide.
Rainer
Dimas Brasil is a world-class wrap trainer, installer, and innovator with over 18 years of experience in the industry. Based in São Paulo, he has led training sessions in 23 countries in the past year alone, sharing advanced techniques in color change, PPF, and commercial wraps. Dimas is also the creator of the Banana Buffer, a globally recognized tool for scratch-free vinyl application. As a certified trainer for top brands and a core member of The Wrap Institute, he is known for his technical precision, energetic teaching style, and passion for elevating installers worldwide.