06:10
TWI Events: Avery Dennison Overview with Abby Monnot
over 5 years ago
Created almost 2 years ago
At TWI, we always say wrapping should feel like a hobby and Marco shows that manufacturing wrapping film can also feel like a hobby. In this TWI Spotlight, the focus is on Omega Skinz, specifically their very unique marketing approach that was created by Marco Boyer. Justin and Marco go deep in this one and cover a wide range of topics: properties of the film, marketing, tools and much more. What is especially interesting is to see how a vinyl manufacturer with years of experience uses their creativity and technology to make a very specific culture based around their product.
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